The surgeon is the SEO strategy.
The core is Dr. Eberle. A biography in two columns with credentials at the forefront. Not a YouTube embed and a paragraph of template text.
We redesigned Weston Center for Plastic Surgery’s website
Rebuilt from first-principles. Designed & engineered with architecture, infrastructure, and aesthetics that only AestheticOS could make.
Visit Live Site, plasticsurgeryweston.com (opens in a new tab)
Color is not decoration.Color influences perception.
Vivid color shapes attention and psychology. Each card gets its own color and photography. One carousel under the hero shows patients the full scope of the practice.
Find everythingin one place.
Orientation and utility, unified. Everything a patient needs lives in a frosted glass navbar that blends seamlessly into its environment.
Thoughtfully designed animations & motion.
Fluid animation. Cards expand with a smooth transition. The same fluidity carries across the site. Every interaction responds with the same considered motion.
Fast by design.
- Before
- 7.0s
- After
- 0.6s
Performance is built into the architecture. The old site was built upon a foundation of archaic and primitive technology. Optimization can sharpen the edges, but it cannot change what the foundation was built to allow. We built a site where fast is the default, not the goal.
Real reviews, from real humans.
Dual-track marquee scroll. Patient quotes move horizontally beneath editorial portrait photography. Two continuous rows so reviews keep flowing without arrow buttons.
A contact form, optimized for human psychology.
Structured fields beside clinical photography. Procedure and timeframe as selects on a split layout built to convert.
A carefully curated social media hub.
Instagram as a designed hub. A bento grid pulling @plasticsurgeryweston into the build. Staff, reels, and results without a generic embed widget.
Starting a new practice? Upgrading your existing practice?
We design from scratch and ship quickly without compromising quality.